Driving Growth for Arro Crushing: How Strategic Social Media Management Delivered Real Results

Introduction

At ER Media, our partnership with Arro Crushing stands as a testament to the power of consistent, value-driven digital marketing in the construction industry. When Arro Crushing first approached us, their goal was clear: to expand their reach, attract quality job applicants, and position themselves as a leader in their field.

Over the course of our collaboration, Arro Crushing’s presence on social media has transformed dramatically. On Instagram alone, their account reached an impressive 79,001 views, with 35.4% of that audience coming from users who didn’t previously follow them—showcasing our ability to engage new prospects. Since teaming up with ER Media, Arro Crushing has gained over 1,500 followers, building a vibrant community that continues to grow.

But the impact goes beyond numbers. Our strategic approach—posting one professional image and one engaging reel each week, paired with copy that authentically reflected Arro Crushing’s values—drove real business outcomes. At peak times, Arro Crushing received up to 50 job applications per month directly from social media, fueling their workforce and supporting expansion.

"Elijah strives to provide the most value per dollar spent for our company. We have been working with ER for over 2 years now. We have seen our online presence grow significantly over that time."

LinkedIn was another key platform. Through targeted content and thoughtful engagement, Arro Crushing gained over 500 new followers, connecting with contractors and business leaders across the industry.

Conclusion

The results achieved with Arro Crushing highlight the transformative power of strategic social media management in the construction industry. By focusing on authentic content, consistent posting, and aligning messaging with company values, we helped Arro Crushing build a strong online community, attract top talent, and reach new business opportunities.

This case study demonstrates that digital marketing is more than just increasing numbers—it’s about driving real growth and fostering meaningful connections. At ER Media, we’re committed to helping construction companies like Arro Crushing unlock their full potential through tailored, results-driven strategies.

Ready to elevate your brand and achieve similar success? Contact ER Media today for a free consultation and discover how our expertise can help your business grow.